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101 Best Wisconsin Automotive Startups – The Future of Transportation

Table of Contents show

This article showcases our top picks for the best Wisconsin based Automotive companies. These startups and companies are taking a variety of approaches to innovating the Automotive industry, but are all exceptional companies well worth a follow.

We tried to pick companies across the size spectrum from cutting edge startups to established brands.

We selected these startups and companies for exceptional performance in one of these categories:

  • Innovation
    • Innovative ideas
    • Innovative route to market
    • Innovative product
  • Growth
    • Exceptional growth
    • Exceptional growth strategy
  • Management
  • Societal impact

Top Wisconsin Automotive Startups

Data sourced from Crunchbase and SemRush.

REV Group

REV Group

Crunchbase Website Twitter Facebook Linkedin

REV is a designer, manufacturer and distributor of specialty vehicles and related aftermarket parts and services.

Madison-Kipp

Madison-Kipp

Crunchbase Website Twitter Facebook Linkedin

Madison, Wis.-based maker of precision components and sub-assemblies for the automotive, leisure, and lawn and garden industries.

Madison-Kipp

WOW Logistics

Crunchbase Website Twitter Facebook Linkedin

WOW Logistics is a logistics company that provides multi-temperature warehousing services.

Madison-Kipp

Wisconsin Department of Transportation

Crunchbase Website Twitter Facebook Linkedin

Wisconsin Department of Transportation is the transportation department of Wisconsin.

Madison-Kipp

C-Motive Technologies

Crunchbase Website Twitter Facebook Linkedin

C-Motive Technologies focuses on reinventing the electric motor.

Madison-Kipp

Odyne Hybrid Systems

Crunchbase Website Twitter Facebook Linkedin

Odyne Hybrid Systems make Plug-in Hybrid Electric Vehicle (PHEV) systems for medium and heavy duty work trucks.

Madison-Kipp

Clarios

Crunchbase Website Twitter Facebook Linkedin

Clarios is an advanced energy storage solutions that develops, manufacture and distributes a portfolio of evolving battery technologies.

Madison-Kipp

Harley-Davidson Motor Company

Crunchbase Website Twitter Facebook Linkedin

Harley-Davidson Motor Company manufactures heavyweight motorcycles and offers motorcycle parts, accessories, and other related services.

Madison-Kipp

Erik Buell Racing

Crunchbase Website Twitter Facebook Linkedin

Erik Buell Racing operates as a motorcycle company.

Madison-Kipp

Rush Media Company

Crunchbase Website Twitter Facebook Linkedin

Rush Media Company provides a production vehicle that fits the needs of its clients.

Madison-Kipp

RockAuto, LLC

Crunchbase Website Twitter Facebook Linkedin

RockAuto is an automotive company that ships and supplies auto parts and body parts.

Madison-Kipp

Telematic

Crunchbase Website Twitter Facebook Linkedin

Telematic is a smartphone app that’s like a fitbit for your car.

Madison-Kipp

Modine Manufacturing Company

Crunchbase Website Twitter Facebook Linkedin

Since 1916, Modine Manufacturing Company has applied innovative thermal technology to meet customer’s needs.

Madison-Kipp

Snap-on

Crunchbase Website Twitter Facebook Linkedin

Snap-on is a global innovator, manufacturer and marketer of tools, diagnostics, equipment, software and service.

Madison-Kipp

Plexus Corporation

Crunchbase Website Twitter Facebook Linkedin

Plexus uses unique Product Realization service model to transform your concepts into branded products and deliver to your target markets.

Madison-Kipp

CarCareKiosk

Crunchbase Website Twitter Facebook Linkedin

CarCareKiosk is a video car repair manual that provides free auto repair videos that are vehicle specific.

Madison-Kipp

Curt Manufacturing

Crunchbase Website Twitter Facebook Linkedin

A manufacturer, importer, and distributor of trailer hitches and towing accessories.

Madison-Kipp

Nordco

Crunchbase Website Twitter Facebook Linkedin

Nordco is a Milwaukee-based designer and provider of railroad maintenance-of-way equipment and repair partners.

Madison-Kipp

Mecum Auctions

Crunchbase Website Twitter Facebook Linkedin

The Mecum Auction Company is the world leader of collector car, vintage and antique motorcycle.

Madison-Kipp

Neenah Foundry

Crunchbase Website Twitter Facebook Linkedin

Neenah Enterprises, Inc. is one of the most comprehensive industrial and municipal manufacturers in the country.

Madison-Kipp

Zimbrick Inc.

Crunchbase Website Twitter Facebook Linkedin

Zimbrick is a car dealership that specializes in Acura, Audi, BMW, Buick, and Chevrolet cars in Madison, Wisconsin.

Madison-Kipp

Doheny Enterprises, Inc.

Crunchbase Website Twitter Facebook Linkedin

Doheny’s is a leader in the pool supplies industry. Doheny’s started in 1967 in a garage and has been family-owned ever since.

Madison-Kipp

KBX Logistics LLC

Crunchbase Website Twitter Facebook Linkedin

KBX Logistics is a logistics company offering transportation and logistics services.

Madison-Kipp

U.S. Venture, Inc.

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U.S. Venture, Inc is the distributor of energy, automotive and lubricant products in North America.

Madison-Kipp

Authenticom

Crunchbase Website Twitter Facebook Linkedin

DMS Integration and Data Enhancement

Madison-Kipp

Strattec Security

Crunchbase Website Twitter Facebook Linkedin

STRATTEC SECURITY CORPORATION, headquartered in Milwaukee, Wisconsin, is one of the world’s largest producer of automotive locks and keys.

Madison-Kipp

DealerFire Inc.

Crunchbase Website Twitter Facebook Linkedin

DealerFire Inc is a custom automotive web design and digital marketing firm that has been providing leading internet solutions and direct.

Madison-Kipp

Bergstrom Corp

Crunchbase Website Twitter Facebook Linkedin

For job listings, visit: carcareer.

Madison-Kipp

Ewald Automotive Group

Crunchbase Website Twitter Facebook Linkedin

Ewald Automotive Group is a new and used car dealer.

Madison-Kipp

Oshkosh Defense

Crunchbase Website Twitter Facebook Linkedin

Oshkosh Defense delivers leading-edge tactical wheeled vehicles and life cycle sustainment services

Madison-Kipp

PDQ Manufacturing

Crunchbase Website Twitter Facebook Linkedin

PDQ Manufacturing is a leading supplier of automatic car wash equipment, ancillary equipment for the car wash industry.

Madison-Kipp

Lakeland Supply, Inc. / An ISO 9001 Certified Company

Crunchbase Website Twitter Facebook Linkedin

Lakeland Supply is a packaging company specializing in packaging, paper, janitorial, safety, fasteners, and food service supplies.

Madison-Kipp

Roehl Transport

Crunchbase Website Twitter Facebook Linkedin

Roehl Transport is an American trucking company

Madison-Kipp

WEL Companies, Inc

Crunchbase Website Twitter Facebook Linkedin

WEL Companies is a transportation company providing temperature-controlled warehouse and transportation services.

Madison-Kipp

Hydrite Chemical

Crunchbase Website Twitter Facebook Linkedin

Hydrite Chemical is a company specializing in industrial chemical distribution.

Madison-Kipp

Wells Vehicle Electronics

Crunchbase Website Twitter Facebook Linkedin

Wells Vehicle Electronics is an automotive company that manufactures advanced OE and aftermarket parts.

Madison-Kipp

Super Products LLC

Crunchbase Website Twitter Facebook Linkedin

Super Products is an automotive company that manufactures industrial vacuum trucks manufacturing.

Madison-Kipp

Milsco Manufacturing

Crunchbase Website Twitter Facebook Linkedin

Milsco Manufacturing is an automotive company providing seating solutions.

Madison-Kipp

Boucher Automotive Group

Crunchbase Website Twitter Facebook Linkedin

Boucher Automotive Group is a car dealership that specializes in Kia, Ford, Chevrolet, and Nissan vehicles in Milwaukee and Madison, WI.

Madison-Kipp

SL INDUSTRIES – Montevideo Technology Inc.

Crunchbase Website Twitter Facebook Linkedin

SL INDUSTRIES – Montevideo Technology Inc. is an aviation & aerospace firm dealing in motor technology.

Madison-Kipp

Donohue & Associates, Inc.

Crunchbase Website Twitter Facebook Linkedin

Donohue & Associates is a civil engineering company specializing in drinking water, wastewater, stormwater, and transportation services.

Madison-Kipp

Pomp’s Tire Service

Crunchbase Website Twitter Facebook Linkedin

Pomp’s has been providing tires and service to satisfied customers throughout the Midwest.

Madison-Kipp

Blast Cleaning Technologies, a Division of Metcast Service Tech Resources

Crunchbase Website Twitter Facebook Linkedin

Blast Cleaning Technologies is a machinery company providing shot blast parts, blast wheels, and wheel blast equipment.

Madison-Kipp

Rotary Lift

Crunchbase Website Twitter Facebook Linkedin

Rotary is the leading brand of vehicle lifts and wheel service equipment in North America.

Madison-Kipp

Burlington Rv Superstore Inc.

Crunchbase Website Twitter Facebook Linkedin

Burlington RV is a second generation RV dealership that was founded in 1963 as Burlington Camping and LP Gas Service.

Madison-Kipp

Vintage Parts

Crunchbase Website Twitter Facebook Linkedin

Vintage Parts is your partner of choice for obtaining OEM obsolete and slow-moving service parts for your customers.

Madison-Kipp

Amerhart Ltd

Crunchbase Website Twitter Facebook Linkedin

Amerhart Ltd is a building materials company specializing in wholesale distribution and logistics services.

Madison-Kipp

RB Royal Industries, Inc.

Crunchbase Website Twitter Facebook Linkedin

RB Royal Industries is an automotive company providing fluid transfer solutions.

Madison-Kipp

Airworthy Aerospace Industries Incorporated

Crunchbase Website Twitter Facebook Linkedin

Airworthy Aerospace Industries Incorporated is an aviation company specializing in plastics, seat repair, and overhaul services.

Madison-Kipp

Wisconsin Aluminum Foundry Co., Inc.

Crunchbase Website Twitter Facebook Linkedin

Wisconsin Aluminum Foundry Co., Inc. is a provider of aluminum and copper based alloy castings for the automotive industry.

Madison-Kipp

Velvac Holdings

Crunchbase Website Twitter Facebook Linkedin

Velvac is a leading manufacturer and supplier of exterior mirror and vision systems and other component parts for the truck

Madison-Kipp

Jagemann Stamping Company

Crunchbase Website Twitter Facebook Linkedin

Jagemann Stamping Company is recognized worldwide as a leading manufacturer of deep drawn, progressive metal, and fine blank stampings.

Madison-Kipp

Full Throttle Technologies

Crunchbase Website Twitter Facebook Linkedin

Full Throttle Technologies is a platform that primarily focuses on offering a wide range of automotive data solutions to its clientele.

Madison-Kipp

Gruber Law Offices

Crunchbase Website Twitter Facebook Linkedin

Gruber Law Offices offers legal expertise in personal injury, accidents, drugs and medical devices with trustworthy and honest approach.

Madison-Kipp

E. C. Styberg Engineering Company

Crunchbase Website Twitter Facebook Linkedin

E. C. Styberg Engineering Company is a manufacturing firm mainly specializes in contract metal manufacturing service.

Madison-Kipp

Ray Industries

Crunchbase Website Twitter Facebook Linkedin

A Waukesha, Wisc.-based precision parts and components manufacturer utilizing roll-threading technology

Madison-Kipp

International Autos Group

Crunchbase Website Twitter Facebook Linkedin

International Autos Group is a car dealership located in West Allis, Wisconsin.

Madison-Kipp

HB Performance Systems

Crunchbase Website Twitter Facebook Linkedin

HB Performance Systems Inc a braking systems maker.

Madison-Kipp

Schlossmann Auto Group

Crunchbase Website Twitter Facebook Linkedin

Schlossmann Auto Group is a car dealership located in Milwaukee, Wisconsin.

Madison-Kipp

Complete Control, Inc

Crunchbase Website Twitter Facebook Linkedin

Complete Control, Inc is an air conditioner repair service provider and HVAC contractor in Wisconsin Rapids, Wisconsin.

Madison-Kipp

Straight Shot Express

Crunchbase Website Twitter Facebook Linkedin

Straight Shot Express is a transportation company providing emergency delivery services.

Madison-Kipp

Communication Logistics, Inc.

Crunchbase Website Twitter Facebook Linkedin

Communication Logistics is a marketing and advertising company offering digital marketing and data leveraging solutions.

Madison-Kipp

Seagrave Fire Apparatus

Crunchbase Website Twitter Facebook Linkedin

Seagrave Fire Apparatus is a manufacturer of fire apparatus in North America, was founded in 1881 in Detroit, Michigan, & moved to Columbus.

Madison-Kipp

Leer, Inc.

Crunchbase Website Twitter Facebook Linkedin

Leer is a construction company specializing in refrigerated transportation and cooling application services.

Madison-Kipp

Precision Door Service

Crunchbase Website Twitter Facebook Linkedin

Precision Door Service is a consumer services company offering garage doors, openers, and repair services.

Madison-Kipp

Appleton

Crunchbase Website Twitter Facebook Linkedin

A Neenah, Wis.-based provider of core cutters and related core processing and handling solutions.

Madison-Kipp

Badger Truck Center

Crunchbase Website Twitter Facebook Linkedin

Badger Truck Center is a commercial truck center that can provide all your truck needs from sales to service and parts.

Madison-Kipp

Intertractor America Corporation

Crunchbase Website Twitter Facebook Linkedin

Intertractor America Corporation is a machinery company offering poly tracks and undercarriage spare parts.

Madison-Kipp

Calibre, Inc.

Crunchbase Website Twitter Facebook Linkedin

Calibre is an automotive company that provides painted, finished parts and supply chain solutions.

Madison-Kipp

Stanek Tool Corporation

Crunchbase Website Twitter Facebook Linkedin

Stanek Tool provides Custom Mold Solutions and Precision Machining, for aerospace, automotive, construction and other industries.

Madison-Kipp

JBM Patrol & Protection Corp.

Crunchbase Website Twitter Facebook Linkedin

JBM Patrol & Protection Corp. is a security and investigations company specializing in vehicle patrol and armed protective services.

Madison-Kipp

Broadway Automotive

Crunchbase Website Twitter Facebook Linkedin

Broadway Automotive is a car dealership located in Green Bay, Wisconsin.

Madison-Kipp

Etereman

Crunchbase Website Twitter Facebook Linkedin

Etereman is an automotive company specializing in remanufacturing.

Madison-Kipp

Russ Darrow

Crunchbase Website Twitter Facebook Linkedin

Russ Darrow Group serves the Wisconsin area by representing many major car manufacturers as a car dealer.

Madison-Kipp

Road America

Crunchbase Website Twitter Facebook Linkedin

Road America is a motorsport road course.

Madison-Kipp

WISCO

Crunchbase Website Twitter Facebook Linkedin

The mission to save member dealers money through group purchases and to return any year-end earnings .

Madison-Kipp

Vehicle Service Pros

Crunchbase Website Twitter Facebook Linkedin

Vehicle Service Pros provides vehicle, collision repair and training services as well as offers automotive aftermarket information and news.

Madison-Kipp

Walker Forge, Inc.

Crunchbase Website Twitter Facebook Linkedin

Walker Forge, Inc. is an automotive company specializing in steel forging.

Madison-Kipp

Holiday Automotive

Crunchbase Website Twitter Facebook Linkedin

Holiday Automotive is a car dealership located in Fond Du Lac, Wisconsin.

Madison-Kipp

R & L Spring

Crunchbase Website Twitter Facebook Linkedin

R & L Spring is a manufacturer that supplies precision springs, rings, micro coiling, wireforms, fourslide components and accessories.

Madison-Kipp

Midwest Manufacturing

Crunchbase Website Twitter Facebook Linkedin

Midwest Manufacturing supplies automotive, construction and building material products.

Madison-Kipp

Northwest Petroleum Service

Crunchbase Website Twitter Facebook Linkedin

Northwest Petroleum is a provider of petroleum equipment installation, sales and repair services.

Madison-Kipp

Badger Chevrolet Buick

Crunchbase Website Twitter Facebook Linkedin

Badger Chevrolet Buick is provides chevrolet auto repair service, and Buick, Chevrolet auto parts accessories.

Madison-Kipp

Esker Technologies

Crunchbase Website Twitter Facebook Linkedin

Esker Technologies is focused on the research and development digital communication and control technology for users of DC voltage systems.

Madison-Kipp

OPTIMA Batteries

Crunchbase Website Twitter Facebook Linkedin

OPTIMA Batteries is a manufacturer and distributor of automotive batteries.

Madison-Kipp

Enhanced Automation

Crunchbase Website Twitter Facebook Linkedin

Automation Engineering Integration

Madison-Kipp

Charter Automotive

Crunchbase Website Twitter Facebook Linkedin

Charter Automotive is a provider of engineered components and assemblies for the automotive industry.

Madison-Kipp

Wisconsin Metal Parts

Crunchbase Website Twitter Facebook Linkedin

Wisconsin Metal Parts Quality manufacturer of CNC machined parts, sheet metal fabricating, and prototype metal stampings.

Madison-Kipp

Adams & Associates

Crunchbase Website Twitter Facebook Linkedin

Adams & Associates is providing insurance claims adjustment and consultancy services for cargo, automotive & health care industries.

Madison-Kipp

Road-iQ

Crunchbase Website Twitter Facebook Linkedin

Road-iQ provides advanced vision systems for commercial and recreational vehicle fleet management, communications, and safety.

Madison-Kipp

Harker Heating & Cooling, Inc.

Crunchbase Website Twitter Facebook Linkedin

Harker Heating & Cooling, Inc is a Furnace repair service in the Dane County, Wisconsin.

Madison-Kipp

Berlon

Crunchbase Website Twitter Facebook Linkedin

Berlon manufacturers durable buckets and attachments for skid steers, tractor loaders, compact tractors, wheel loaders and tele-handlers.

Madison-Kipp

Wheel and Sprocket

Crunchbase Website Twitter Facebook Linkedin

Wheel & Sprocket is a full-service bike shop.

Madison-Kipp

Wilde East Towne Honda

Crunchbase Website Twitter Facebook Linkedin

Wilde East Towne Honda is a car dealership specializing in Honda vehicles Madison, WI.

Madison-Kipp

Quick Fuel Services

Crunchbase Website Twitter Facebook Linkedin

Quick Fuel Services, a pioneer in the cardlock industry.

Madison-Kipp

Orchid

Crunchbase Website Twitter Facebook Linkedin

Orchid Monroe is a North American supplier of components and assemblies for motors, generators and transformers.

Madison-Kipp

WebTronics Store

Crunchbase Website Twitter Facebook Linkedin

WebTronics Store is an online marketplace that provides radar detectors, walkie-talkies, police scanners, and marine radios.

Madison-Kipp

Dyne Systems

Crunchbase Website Twitter Facebook Linkedin

Dyne Systems is a manufacturer of Eddy Current & AC dynamometers; Data Acquisition & Control Systems; turn key test cell solutions & more.

Madison-Kipp

Gandrud Chevrolet

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Gandrud Chevrolet, Nissan, Dodge, Chrysler, Jeep is an automotive company that offers new cars, used cars and repair services.

Madison-Kipp

Muth Mirror Systems

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Muth Mirror Systems, a family-owned firm that makes displays for automotive mirrors, takes pride in our integrity, and safety products.

Madison-Kipp

Datatrac

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Datatrac provides interest rate, financial, automotive, and aircraft & boat services.

Written by Warren Tesla

My name is Tesla and I am the pseudonym used by The Stratup Pill's broad writing team.

About me: Founder, CEO, CTO, CFO, CMO, CISO, Director, Head of the Board, Head of the oversight board, Executive, Legal Council, Head of Hiring, HR Manager, Consultant.

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