31 Quality Parenting Startups To Look Out For In 2021

January 30, 2021

This article showcases Startup Pill’s top picks for the best Parenting startups. These startups are taking a variety of approaches to innovating inside of the Parenting industry and around the world. They are all exceptional startups well worth a follow.

We tried to pick companies across the size spectrum from cutting edge startups to established brands.

We selected these startups for exceptional performance in one of these categories:

  • Innovation
    • Innovative ideas
    • Innovative route to market
    • Innovative product
  • Growth
    • Exceptional growth
    • Exceptional growth strategy
  • Management
  • Societal impact

Join our community: The Startup Pill Facebook group is designed to be a friendly and international space where startup founders, investors and consultants can share resources, progress and tips. Click here to join.

Top Parenting Startups

Data sourced from Crunchbase and SemRush.

Tot Squad

Tot Squad

Crunchbase | Website | Twitter | Facebook | Linkedin

Tot Squad is a marketplace that connects new parents with health, wellness and safety services both virtually and in person. We’re a one-stop shop in the $46B “New Mom Economy” consolidating the highly fragmented providers of services like car seat installation, babyproofing, and lactation consulting.

Our car seat installation services can be found on Amazon and Walmart as an add-on with a car seat purchase.. .

[adace-ad id=”4426″]
Theia

Theia

Crunchbase | Website | Twitter | Facebook | Linkedin

Theia is a young Brazilian startup with a mission to empower parents to be healthier, happier and more successful at home and at work

Robyn

Robyn

Crunchbase | Website | Twitter | Facebook | Linkedin

Robyn is on a mission to make parental wellness and education accessible to all by destigmatizing, demystifying and democratizing the entire path to parenthood. Robyn connects aspiring, expecting and new parents with virtual parental wellness providers across 14 different service categories including Birth Education, Nutrition, Mental Health, Doula, Lactation, Physical Therapy and more.

Robyn also offers digital parental education courses such as childbirth education and lactation classes.. .

Helaina

Helaina

Crunchbase | Website | Twitter | Facebook | Linkedin

Helaina builds better breast milk alternatives for the modern parent. It is dedicated to supporting parents with breastfeeding.

It was founded in 2019 by Laura Katz and is headquartered in New York.. .

Mumeemagic

Crunchbase | Website | Twitter | Facebook | Linkedin

Mumeemagic: It provides up-to-date information and reviews on the many topics that any mommy encounters from birth to grown-up kids.

Modern Village

Modern Village

Crunchbase | Website | Twitter | Facebook | Linkedin

We’re building the FamilyOS – software that lightens the load of running a family.

[adace-ad id=”4426″]
Kumbaya App

Kumbaya App

Crunchbase | Website | Twitter | Facebook | Linkedin

Kumbaya App is the first gig marketplace for parents and GenZ teens. Kumbaya connects parents in need of care services with trusted teens.

Family5

Family5

Crunchbase | Website | Twitter | Facebook | Linkedin

Family5 is a beautifully designed, personalized parenting app packed with evidence-based support, practical tools and forward looking advice. Our mission is to improve the quality of today’s busy family life.

Parents and caregivers of kids aged 1-12 years old use the mobile app and web platform to find inspiration for ways to connect with their children in a meaningful way, set goals for the whole family to create positive and healthy habits and find suggestions for how to handle common challenging family situations. When the journey gets too tough for parents to handle themselves, Family Five helps identify and book the right expert to help handle the situation.

Family Five is the practical parenting companion for young parents who don’t have time to read a dozen books and magazines or browse hundreds of blogs and social media groups to find what they need.. .

Storybook

Storybook

Crunchbase | Website | Twitter | Facebook | Linkedin

STORYBOOK is the only app to combine infant massage, bedtime stories and music to help children relax and sleep better.

Cradlewise Inc.

Cradlewise Inc.

Crunchbase | Website | Twitter | Facebook | Linkedin

Cradlewise offers a smart cradle with responsive rocking and integrated contactless baby monitoring.

[adace-ad id=”4426″]
TOOTRiS

TOOTRiS

Crunchbase | Website | Twitter | Facebook | Linkedin

TOOTRiS is reinventing Child Care, making it convenient, affordable and on-demand. As the world shifts to digitalized services, TOOTRiS helps parents and providers connect and transact in real-time, empowering working parents – especially women – to secure quality Child Care, while allowing providers to unlock their potential and fully monetize their program.

TOOTRiS is creating a new digital economy that promotes entrepreneurial opportunities for individuals with passion and talent to become Child Care providers, improving their quality of life while increasing the much-needed supply of Child Care across the state. TOOTRiS’ unique technology enables employers to provide fully managed Child Care Benefits, giving their workforce the flexibility and family support paramount to regaining employee productivity and increasing their ROI.

Learn more at tootris.com. .

Sit-a-Bit

Sit-a-Bit

Crunchbase | Website | Twitter | Facebook | Linkedin

A powerful SaaS platform giving employers options to provide families instantaneous access to childcare. Think Childcare-as-a-Service.

ParentGood

ParentGood

Crunchbase | Website | Twitter | Facebook | Linkedin

ParentGood is an app with a wide selection of parenting topics, including nutrition, health, potty training, digital, and media limitations. After answering a few introductory questions, the app matches parents with the right specialist to give personalized advice and coaching.

Parents can ask any question via chat, or book a private one-on-one session with an expert, vetted by the platform and its community. It was founded in 2019 and is headquartered in Palo Alto, California..

Bramble App

Bramble App

Crunchbase | Website | Twitter | Facebook | Linkedin

Mobile App

[adace-ad id=”4426″]
Juno

Juno

Crunchbase | Website | Twitter | Facebook | Linkedin

Juno is the first memory book app with printing option. Be reminded to capture moments according to your child’s age and get inspired by existing suggestions.

Invite your family members to collect and share memories for your child. Print beautiful memory books, from pregnancy to 18th birthday..

ONI Cares

ONI Cares

Crunchbase | Website | Twitter | Facebook | Linkedin

ONI Cares is an early life programming software that serves as a child development platform.

Adelee

Adelee

Crunchbase | Website | Twitter | Facebook | Linkedin

Adelee is Being a parent is the most important job in the world, yet it’s the one we’re least prepared for.

KinderList

KinderList

Crunchbase | Website | Twitter | Facebook | Linkedin

KinderList is the universal kids wishlist. You can easily add gifts from any online retailer, simply by pasting a link and we’ll do the rest.

It’s also the place to discover awesome gift ideas for children where parents can browse thousands of products and experiences and share gifting ideas with friends and family at baby showers, birthdays and Christmas. We’ve curated thousands of gift ideas from dozens of partner retailers to include popular mainstays but we’ve also focussed on sourcing eco-friendly products, memorable experiences and a range of more unusual and interesting products.

You’ll also find tons of product reviews and guides on KinderList to help you make informed decisions and a number of tools to make life with children a little easier so you can focus on spending quality time with your family.. .

[adace-ad id=”4426″]
toddl.co

toddl.co

Crunchbase | Website | Twitter | Facebook | Linkedin

toddl.co is a platform to help parents discover and book the best activities for their kids.

We Are Fetching

We Are Fetching

Crunchbase | Website | Twitter | Facebook | Linkedin

Mobile App

Lilla Grö

Lilla Grö

Crunchbase | Website | Twitter | Facebook | Linkedin

An infant formula solution to help caregivers and millennial parents feed their babies with confidence, accuracy and ease.

Easel

Easel

Crunchbase | Website | Twitter | Facebook | Linkedin

Easel is an online platform that provides parents with access to childcare at local and licensed childcare centers.

[adace-ad id=”4426″]
Kidaura

Kidaura

Crunchbase | Website | Twitter | Facebook | Linkedin

Building technology that enhance and improve the lives of children in the formative years of growth and development

Tokka

Tokka

Crunchbase | Website | Twitter | Facebook | Linkedin

Virtual and in-person experiences for kids

Exhale Parent

Exhale Parent

Crunchbase | Website | Twitter | Facebook | Linkedin

Exhale Parent has all the legal & financial information new families need, starting with maximizing maternity/paternity leave. New parents have new needs.

Exhale is a platform for parents to discover new needs, self-educate on requirements, and navigate to simple solutions. Exhale Parental is a portal to peace of mind.

We make the intimidating stuff easy!. .

That's Dad's Coffee

That’s Dad’s Coffee

Crunchbase | Website | Twitter | Facebook | Linkedin

Creator of the podcast “7 in 7 An Educational Podcast for Kids”

[adace-ad id=”4426″]
JUNINA

JUNINA

Crunchbase | Website | Twitter | Facebook | Linkedin

Vision: JUNINA will be the largest Germany-wide platform for childcare with a multifaceted search, mediation and booking that covers all the needs of children and their parents. Plan: In the medium term, the aim is to use the existing know-how to revolutionize the CRM management of day care centers and thus to offer a transparent and comprehensive all-round “carefree package” in the field of day care.

– Comfortable search for KITAs and Nannies in every german city and counties – Specify your search result with many filters to improve your result such as: educational concept, religious consideration, food specification and many more. .

Papablogger

Papablogger

Crunchbase | Website | Twitter | Facebook | Linkedin

Papablogger provides information on pregnancy, birth and raising your child.

Nia & Russ

Nia & Russ

Crunchbase | Website | Twitter | Facebook | Linkedin

Nia & Russ develops an e-commerce platform for parents and children’s needs.

babynames.ai

babynames.ai

Crunchbase | Website | Twitter | Facebook | Linkedin

Babynames.ai uses a choice based approach to find the perfect name for babies. 100s of names are loaded into the algorithm and users repeat name prioritisation exercises where they are asked to choose their favourite name from 3 options.

Users have the ability to combine their name scores with their partner to get a name that they both agree on. The exercises takes around 5 minutes to run through 100 names.

Babynames.ai uses the top 400 boy and girl names in either the US, UK, Canada, Australia, New Zealand and Ireland. .

[adace-ad id=”4426″]
Parwarish

Parwarish

Crunchbase | Website | Twitter | Facebook | Linkedin

Parenting APP

Jirah جيرة

Jirah جيرة

Crunchbase | Website | Twitter | Facebook | Linkedin

Mobile App