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91 Fashions Startups Taking 2020 By Storm

This article showcases Startup Pill’s top picks for the best Fashion startups. These startups are taking a variety of approaches to innovating inside of Fashion and around the world. They are all exceptional startups well worth a follow.

We selected these startups for exceptional performance in one of these categories:

  • Innovation
    • Innovative ideas
    • Innovative route to market
    • Innovative product
  • Growth
    • Exceptional growth
    • Exceptional growth strategy
  • Management
  • Societal impact

Welp Magazine  hosts a yearly startup award honouring the most outstanding entrepreneurs and high-growth businesses in the world. If you want to enter your startup to be in the running for the top startup of 2021 or learn more about our competition click here.


1. Cozy

The idea behind this startup: Browse the most chic and comfortable products for you and your home from Cozy.

Headquarters: Canterbury, Kent, United Kingdom

Industries: E-Commerce, Fashion, Shopping

Founders: Joe Todd, Terry McGinnis

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2. Renoon

The idea behind this startup: Renoon is the search platform that empowers shoppers to easily find sustainable options for what they want to wear.

Headquarters: Amsterdam, Noord-Holland, The Netherlands

Industries: E-Commerce, Fashion, Search Engine, Shopping, Sustainability

Founders: Gabriele Trapani, Iris Skrami, Nicolò Tresoldi, Piero Puttini

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3. Kandui Holdings

The idea behind this startup: Kandui’s priority is building long term value for acquired brands, start-ups and other partnerships.

Headquarters: Newport Beach, California, United States

Industries: Fashion, Retail

Founders: Unknown

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4. Off Script

The idea behind this startup: Off Script is the best way for creators to set up their very own e-commerce, sell products they love, and help their community.

Headquarters: Stockholm, Stockholms Lan, Sweden

Industries: E-Commerce, Fashion, Shopping

Founders: Gus Fune, Henrietta Fromholtz, Pontus Karlsson

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5. Scout

The idea behind this startup: The all-in-one reselling workflow tool

Headquarters: San Francisco, California, United States

Industries: Fashion, Retail, SaaS, Software

Founders: Anton Lin

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6. Mys Tyler

The idea behind this startup: Mys Tyler is the mobile fashion app that matches women to others who have a similar size, shape and style.

Headquarters: Sydney, New South Wales, Australia

Industries: Fashion, Media and Entertainment, Social Media

Founders: David Vandenberg, Sarah Neill

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7. Fitly.ai

The idea behind this startup: AR & AI synergy for fashion e-commerce

Headquarters: Krakow, Malopolskie, Poland

Industries: Artificial Intelligence, Augmented Reality, Computer Vision, E-Commerce, Fashion

Founders: Magda Kalbarczyk, Michal Jach and Beniamin Golabek

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8. Woolloomooloo Shoe

The idea behind this startup: Woolloomooloo Shoe manufactures footwear made from quality Australian merino wool.

Headquarters: Greenwich, Connecticut, United States

Industries: Fashion, Lifestyle, Retail

Founders: James Rowley, William Sahatjia

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9. B224 USA Co.

The idea behind this startup: Fragrances & Baby Apparels

Headquarters: Clearwater, Florida, United States

Industries: Fashion, Personal Health, Textiles

Founders: Antonis Valamontes, Stella Sampsonidi

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10. GRACI NOIR

The idea behind this startup: GRACI NOIR is a clothing line founded by Jamaican musician Grace ‘Spice’ Hamilton.

Headquarters: Atlanta, Georgia, United States

Industries: Fashion, Lifestyle, Retail

Founders: Grace Hamilton

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11. Haus of Jaeger

The idea behind this startup: A premier strategy consulting firm in PR, branding, celebrity relations, social media & growth strategy for the luxury & fashion industry.

Headquarters: New York, New York, United States

Industries: Brand Marketing, Celebrity, Consulting, Digital Marketing, E-Commerce, Fashion, Management Consulting, Media and Entertainment, Public Relations, TV

Founders: Elle Von Jaeger

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12. Trendway

The idea behind this startup: Trendway is a social shopping app that is changing the way users discover, style, and shop fashion.

Headquarters: London, England, United Kingdom

Industries: E-Commerce, Fashion, Social Media

Founders: Lorenzo Alessi, Robert Green

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13. autoRetouch

The idea behind this startup: autoRetouch is the first end-to-end, automated image processing platform.

Headquarters: Stuttgart, Baden-Wurttemberg, Germany

Industries: E-Commerce, Fashion, Image Recognition, Internet, PaaS, Photo Editing, Software

Founders: Unknown

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14. Proneer

The idea behind this startup: Vertical SaaS Solutions for Apparel Retail

Headquarters: New York, New York, United States

Industries: Fashion, Retail, Software

Founders: Nicole Faraji, Phillip Strefling

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15. Marda Swimwear

The idea behind this startup: Marda Swimwear is a sustainable men’s swimwear company that uses plastic from oceans and landfills.

Headquarters: Copenhagen, Hovedstaden, Denmark

Industries: Fashion, Plastics and Rubber Manufacturing, Recycling, Sustainability

Founders: August Dyrberg

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16. Seam

The idea behind this startup: Seam adds convenience to travelers by getting their rental items in the hotel closet before they arrive.

Headquarters: Salt Lake City, Utah, United States

Industries: Consumer Goods, Delivery Service, E-Commerce, Fashion, Hospitality, Internet, Rental, Travel, Wedding

Founders: Damon Washington, Samantha Barela

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17. Departmynt

The idea behind this startup: Departmynt alleviates shopping frustration by matching women with clothing picked especially for Her through our app.

Headquarters: Dallas, Texas, United States

Industries: E-Commerce, Fashion, Retail, Shopping

Founders: Kandace Anderson

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18. Visibly Black

The idea behind this startup: Visibly Black is a leading specialty retailer headquartered in Detroit, Michigan.

Headquarters: Detroit, Michigan, United States

Industries: E-Commerce, Fashion, Retail

Founders: Unknown

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19. B224 London Limited

The idea behind this startup: Fragrances and Baby Apparels

Headquarters: London, England, United Kingdom

Industries: Baby, Fashion, Textiles

Founders: Antonis Valamontes, Stella Sampsonidi

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20. BLANC PAGE Magazine

The idea behind this startup: BLANC PAGE Magazine is a London based online magazine about fashion and lifestyle with a fresh and vibrant design

Headquarters: London, England, United Kingdom

Industries: E-Commerce, Fashion, Interior Design, Marketing, Media and Entertainment, Travel

Founders: Dennis Dennis

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21. LOCKER

The idea behind this startup: A web extension and social shopping platform that makes online shopping fun & super easy.

Headquarters: Los Angeles, California, United States

Industries: E-Commerce, Fashion, Social Network, Software

Founders: Kristine Locker

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22. Tangible

The idea behind this startup: Tangible is the most magical way to be present with your loved ones, over any distance. Edit Page

Headquarters: Unknown

Industries: Augmented Reality, Consumer, Dating, Family, Fashion, Video Chat, Video Conferencing, Wearables

Founders: Akshay Dinakar, Katie Fo, Paul Lavengco, Pramod Kotipalli

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23. Whering

The idea behind this startup: Mobile App

Headquarters: London, England, United Kingdom

Industries: CleanTech, Fashion, Retail Technology, Shopping, Sustainability

Founders: Bianca Rangecroft

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24. Nyva Store

The idea behind this startup: Nyva Store is an e-commerce for fashion brands that delivers quality, trust, and excellence.

Headquarters: Mumbai, Maharashtra, India

Industries: E-Commerce, Fashion, Shopping

Founders: Gaurav Jain, Mayur Timrecha, Shreya Jain, Vaibhav Jain, Yash Timrecha

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25. Maskwell

The idea behind this startup: Protective Masks, Positive Impact. Practical Protection for All.

Headquarters: Toronto, Ontario, Canada

Industries: E-Commerce, Fashion, Personal Health

Founders: Jay Vasantharajah, Nadir Chaudhry

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26. ALT+SOFT

The idea behind this startup: Sustainable Fashion

Headquarters: Boston, Massachusetts, United States

Industries: E-Commerce, Fashion, Retail, Sustainability

Founders: Devender Gupta, Roshan Baid, Rupi Arora, Victoria Ganzi

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27. Midtown

The idea behind this startup: A video-first fashion marketplace that enables social shopping.

Headquarters: Unknown

Industries: Apps, E-Commerce, Fashion, Shopping, Social Network

Founders: Unknown

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28. Gales Inc

The idea behind this startup: Smart PPE Footwearâ„¢ with Infection Control Technologyâ„¢

Headquarters: New York, New York, United States

Industries: Consumer Goods, Fashion, Hospital, Retail

Founders: Rob Gregg

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29. Elegant Men’s Fashion

The idea behind this startup: Everything a Man needs to be Elegant

Headquarters: London, England, United Kingdom

Industries: Fashion

Founders: Unknown

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30. MIJO

The idea behind this startup: With Mijo we create more loyalty between employees and companies. Companies become brands and employees become brand ambassadors.

Headquarters: Erkelenz, Nordrhein-Westfalen, Germany

Industries: Brand Marketing, Employee Benefits, Fashion, Personal Branding

Founders: Maximilian Klostermann

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31. Borobabi

The idea behind this startup: Borobabi is America’s first circular economy for children’s wear.

Headquarters: Paterson, New Jersey, United States

Industries: Fashion, Recycling

Founders: Unknown

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32. Bhasha: Life

The idea behind this startup: Bhasha:, is a B2B vernacular bulk transaction platform for Handicrafts, handlooms and non perishable agri products.

Headquarters: Bengaluru, Karnataka, India

Industries: AgTech, B2B, E-Commerce, Fashion, Natural Language Processing, Supply Chain Management

Founders: Mayank Tiwari, Mayank Tiwari

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33. Walleon

The idea behind this startup: Walleon is a smart wallet development company. Our smart wallet has built-in power bank, GPS tracker and many other features.

Headquarters: Unknown

Industries: Fashion

Founders: Unknown

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34. Wearly

The idea behind this startup: Sustainable and innovative solutions in the fashion industry

Headquarters: Buenos Aires, Distrito Federal, Argentina

Industries: Artificial Intelligence, Fashion, Machine Learning, Sustainability

Founders: Matias Armentano, Tomas Gesino

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35. MYRA Crossbody Phone Cases – Wearable Tech for Women

The idea behind this startup: Be handsfree with easy access to your cell phone. Never lose your phone again! Comfortable and adjustable rope.

Headquarters: Aspen, Colorado, United States

Industries: Fashion, Retail, Wearables

Founders: Unknown

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36. Fame Rugs

The idea behind this startup: The Unique Luxurious Rugs for Affordable Prices.

Headquarters: Brooklyn, New York, United States

Industries: E-Commerce, Fashion, Home Decor, Interior Design

Founders: Unknown

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37. ONE FARAD

The idea behind this startup: ONE FARAD is the iconic clothing brand for Brave Startuppers.

Headquarters: London UK

Industries: Fashion

Founders: Emidio Cesetti, Diego Forlano

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38. QuickFits

The idea behind this startup: Mobile App

Headquarters: Unknown

Industries: Apps, Fashion, Mobile Apps

Founders: Samuel Fatoki

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39. Takesaree

The idea behind this startup: Takesaree is an online fashion apparels store

Headquarters: Mumbai, Maharashtra, India

Industries: Fashion

Founders: Kabir Singh

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40. Kassa Trade Organization

The idea behind this startup: A direct-to-consumer apparel manufacturing company, that also provides fashion focused augmented reality services.

Headquarters: Silver Spring, Maryland, United States

Industries: Fashion, Manufacturing, Shoes, Textiles

Founders: Bowei Oki, Phil Dawit

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41. MAJOR

The idea behind this startup: MAJOR is a ‘Culture Conglomorate’ brand, focusing on music, apparel, TV/movie streaming, & media within popular and Black culture.

Headquarters: Unknown

Industries: Fashion, Independent Music, Media and Entertainment, Music, Music Label, Video Streaming

Founders: Jalen Campbell

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42. Laviticus

The idea behind this startup: Laviticus is an established Company, specializing in Custom Jewelry, Gold, Silver and Diamonds. Custom grillz, pendants, and chains.

Headquarters: Dallas, Texas, United States

Industries: E-Commerce, Fashion, Jewelry

Founders: Unknown

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43. Hiface

The idea behind this startup: Mobile App

Headquarters: Istanbul, Istanbul, Turkey

Industries: Artificial Intelligence, Cosmetics, E-Commerce, Fashion, Health Care, Machine Learning, Mobile Advertising, Mobile Apps, Personal Development

Founders: Huseyin Tamer

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44. Pretail

The idea behind this startup: A Peer to Peer Retail app that allows the purchase of any items directly from the brand or from an intelligent second-hand market

Headquarters: Miami Beach, Florida, United States

Industries: E-Commerce, Fashion, Internet, Peer to Peer, Retail Technology, Sustainability

Founders: Unknown

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45. Zee Institute of Design Art (ZIDA)

The idea behind this startup: ZIDA is here with Zee Institute of Design Art (ZIDA), which offers career programs in Fashion Designing, Interior Designing

Headquarters: Mumbai, Maharashtra, India

Industries: Fashion, Interior Design

Founders: Unknown

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46. ComeLetsBuy

The idea behind this startup: ComeLetsBuy is a philosophy. It is an idea to rethink the way we buy things in life. It is a concept that is for the people, by the people.

Headquarters: London, England, United Kingdom

Industries: E-Commerce, Fashion, Group Buying, Internet

Founders: Mac Karlekar

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47. Floria Fay

The idea behind this startup: Affordable swimwear taken to the next level. The most comfortable and stylish swimwear you’ll ever wear at $20-40 each.

Headquarters: Unknown

Industries: Fashion, Swimming

Founders: Unknown

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48. CliQ To Cart

The idea behind this startup: Ecommerce Company

Headquarters: Unknown

Industries: E-Commerce, Fashion, Internet, Marketing, Social Media

Founders: Unknown

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49. Slay Forever

The idea behind this startup: Buy cosmetics and beauty products online from Slay Forever, the online shopping beauty store.

Headquarters: Unknown

Industries: Beauty, E-Commerce, Fashion

Founders: Unknown

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50. Calico

The idea behind this startup: Calico is a smart production management platform that makes it incredibly easy to create and mass produce any fashion product.

Headquarters: Toronto, Ontario, Canada

Industries: Fashion, Supply Chain Management, Textiles

Founders: Unknown

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51.Dwear Designer Clothing

The idea behind this startup: Online shopping site for designer clothing for women and men. Online fashion store.

Headquarters: Unknown

Industries: E-Commerce, Fashion

Founders: Unknown

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51.Dwear Designer Clothing

The idea behind this startup: Online shopping site for designer clothing for women and men. Online fashion store.

Headquarters: Unknown

Industries: E-Commerce, Fashion

Founders: Unknown

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46. Boltware

The idea behind this startup: The USB Standard for Clothing. Boltware takes sports, fashion and workwear to the digital world.

Headquarters: Berlin, Berlin, Germany

Industries: Electronics, Fashion, Hardware, Internet of Things, Software

Founders: Unknown

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47. LARME

The idea behind this startup: LARME is an online girl’s clothing store.

Headquarters: Akasaka, Tokyo, Japan

Industries: E-Commerce, Fashion, Sales

Founders: Unknown

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46. Mixbrains

The idea behind this startup: Mixbrains is forecasting software that helps brands grow more sustainably, with less excess production and overstock.

Headquarters: New York, New York, United States

Industries: Consumer Goods, Enterprise Software, Fashion, Retail Technology, Software, Supply Chain Management, Sustainability

Founders: Dorian Scrima

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55. The Bio Company

The idea behind this startup: Sustainable Bio-Materials

Headquarters: Mumbai, Maharashtra, India

Industries: Biotechnology, Fashion, GreenTech, Lifestyle, Sustainability

Founders: Pritesh Mistry

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56. MAGGCOM

The idea behind this startup: All Wardrobe Needs Under One Roof An Online Pop-up For Curated Line Of Exclusive Products Which You Created. Wear Your Own Designs

Headquarters: Mumbai, Maharashtra, India

Industries: E-Commerce, Fashion, Lifestyle, Retail

Founders: Anurag Gupte

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57. Thymbell

The idea behind this startup: Thymbell aims to create the leading made-to-measure and custom clothes platform to empower original manufacturers by connecting them directly to global customers via its data driven body measuring technology and software suite.

Headquarters: USA

Industries: E-Commerce, Fashion, Information Technology, Internet

Founders: Prajwal Baral, Ivan Vuytsik, Vahagn Agasaryan

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58. Deep Sea Salt Company

The idea behind this startup: Gourmet seasonings, salts, margarita salts and cool gear

Headquarters: Unknown

Industries: Fashion, Food and Beverage

Founders: Unknown

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59We Are Paradox

The idea behind this startup: We build community, leading with series and scaling with streetwear — all curated to Gen Z’s ethos.

Headquarters: Los Angeles, California, United States

Industries: Consumer Goods, Fashion, Media and Entertainment

Founders: Megh Duwadi

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60mygirlprom

The idea behind this startup: Custom Wedding Dresses, Prom Dresses, Find the perfect dress for yourself.

Headquarters: Los Angeles, California, United States

Industries: E-Commerce, Fashion, Retail

Founders: Unknown

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61. Oactta

The idea behind this startup: Oactta is a high-end fashion brand rooted and built around mental health.

Headquarters: Stockholm, Stockholms Lan, Sweden

Industries: E-Commerce, Fashion, Shoes

Founders: Nivan Quoreshi

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62. Moss Temple Vintage

The idea behind this startup: Online sustainable clothing and product retailer

Headquarters: Unknown

Industries: E-Commerce, Fashion, Retail

Founders: Unknown

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63. NFTYCO

The idea behind this startup: NFTYCO Rare and unique digital assets for gamers, collectors, sneaker heads and designers.

Headquarters: San Francisco, California, United States

Industries: Blockchain, Fashion, Video Games

Founders: Unknown

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64. Elite Kids Model

The idea behind this startup: India’s leading child model & talent agency. Representing babies, kids and teens for advertising, lifestyle, fashion, TV and film castings.

Headquarters: Jaipur, Rajasthan, India

Industries: Fashion

Founders: Unknown

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65. Parfumery

The idea behind this startup: Bespoke Perfumes

Headquarters: Dubai, Dubai, United Arab Emirates

Industries: Beauty, Cosmetics, Fashion

Founders: Unknown

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66. RETURE

The idea behind this startup: Upcycling Marketplace for premium fashion

Headquarters: Unknown

Industries: E-Commerce, Fashion, Marketplace

Founders: Unknown

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67. Airbrushed Intimates

The idea behind this startup: Clothing Brand

Headquarters: London, England, United Kingdom

Industries: E-Commerce, Fashion

Founders: Mia Lewin

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68. Million Merch

The idea behind this startup: Astroworld Merch – Astroworld Hoodie – MillionMerch

Headquarters: Unknown

Industries: Art, Fashion, Film

Founders: Unknown

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69. FASHION WALKER

The idea behind this startup: FASHION WALKER is an online store for women’s fashion.

Headquarters: Akasaka, Tokyo, Japan

Industries: E-Commerce, Fashion, Retail, Women’s

Founders: Unknown

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70. Slope Mountain Gear

The idea behind this startup: Slope designs and develops outdoor backpacks and apparel.

Headquarters: Steamboat Springs, Colorado, United States

Industries: Fashion, Outdoors

Founders: Ryan Bales

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71. Al Thawadi Tailoring

The idea behind this startup: Al Thawadi Tailoring is an online fashion advisory service.

Headquarters: Unknown

Industries: Fashion

Founders: Isa Al Thawadi

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72. Original

The idea behind this startup: Textile (Apparels and Home textiles), Technology

Headquarters: Karur, Tamil Nadu, India

Industries: Consumer Electronics, E-Commerce, Fashion, Textiles

Founders: Vijay Raghavan

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73. Mixideal.com

The idea behind this startup: Mixideal.com, help you compare a range of mobile phone and internet plans, quickly and easily to find a great deal.

Headquarters: Guadalajara, Castilla-La Mancha, Spain

Industries: E-Commerce, Fashion, Leisure, Lifestyle

Founders: Unknown

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74. Guru Tech Solutions

The idea behind this startup: Digital Marketing, Media, IT & ITES, Retail.

Headquarters: Tirupati, Andhra Pradesh, India

Industries: Digital Marketing, Fashion, Publishing, Retail, Software

Founders: Kiran Kumar Chowdary

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75. Forple

The idea behind this startup: Forple is an apparel brand production construction platform.

Headquarters: Tokyo, Tokyo, Japan

Industries: Apps, Fashion, Supply Chain Management

Founders: Unknown

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76. La Matière

The idea behind this startup: La Matière is a luxury retail company that manufactures and offers writing instruments, leather and wearables.

Headquarters: Amsterdam, Noord-Holland, The Netherlands

Industries: Fashion, Lifestyle, Manufacturing, Retail, Wearables

Founders: Unknown

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77. Epilator Hub

The idea behind this startup: Epilator Hub, it’s all about Beauty, Fashion, and Personal Care.

Headquarters: Unknown

Industries: Beauty, Fashion, Personal Health

Founders: Unknown

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78. Hope Protective

The idea behind this startup: Hope Protective makes protective face masks and face coverings, as well as other protective gear to keep us all safe.

Headquarters: Kemp, Texas, United States

Industries: Fashion

Founders: Unknown

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79. Rated.Global

The idea behind this startup: Social Shopping App

Headquarters: London, England, United Kingdom

Industries: Apps, E-Commerce, Fashion, Retail, Social Media

Founders: Lee Murphy

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80. WEH0DL

The idea behind this startup: WEH0DL is a German fashion brand that offers designer crypto streetwear and urban crypto clothing.

Headquarters: Wiesbaden, Hessen, Germany

Industries: Bitcoin, Cryptocurrency, Fashion

Founders: Unknown

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81. Style on Time

The idea behind this startup: Style on Time is a personal shopping mobile application.

Headquarters: Unknown

Industries: E-Commerce, Fashion, Retail, Retail Technology

Founders: Unknown

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82. MyStylERA

The idea behind this startup: Platform with unique collection of fashion wear

Headquarters: Bangalore, Karnataka, India

Industries: Fashion

Founders: Priyanka Bardhan

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83. collEco

The idea behind this startup: collEco is a fashion rental app that allows users to rent and borrow luxury brand clothes.

Headquarters: Fukuoka-shi, Fukuoka, Japan

Industries: Apps, Fashion

Founders: Unknown

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84. ToRiMo

The idea behind this startup: ToRiMo is a matching platform service that provides photographic materials for use in apparel EC.

Headquarters: Tokyo, Tokyo, Japan

Industries: Brand Marketing, Fashion

Founders: Unknown

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85. Fairify

The idea behind this startup: Fairify is a platform that helps consumers make more sustainable choices.

Headquarters: Unknown

Industries: E-Commerce, Fashion, Software, Sustainability

Founders: Lars Dinjens

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86. SharpLooks Eyewear

The idea behind this startup: Buy from our trending eyeglasses frames collection and find bold, stylish, classic, funky frames.

Headquarters: Unknown

Industries: E-Commerce, Fashion

Founders: Unknown

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87. EnjoGroup

The idea behind this startup: Digital Marketing, Fashion and Real Estate

Headquarters: Hanoi, NA – Vietnam, Vietnam

Industries: Digital Marketing, Facebook, Fashion, Real Estate

Founders: Nguyễn Hữu Nhật

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88. CyberDyme

The idea behind this startup: CyberDyme builds commerce solutions for the next major computing platform: Virtual Reality

Headquarters: Unknown

Industries: Consulting, E-Commerce, Fashion, Retail

Founders: Unknown

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89. Nuzzoo

The idea behind this startup: Nuzzoo engages in the design of t-shirts, sweatshirts and hoodies.

Headquarters: Unknown

Industries: Fashion, Product Design, Sales

Founders: Unknown

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90. ReviewGlory

The idea behind this startup: At reviewglory.com, We write reviews of products for you. These reviews will help you when you want to buy a product or products.

Headquarters: Unknown

Industries: E-Commerce, Electronics, Fashion, Lifestyle, Product Design

Founders: Unknown

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91. Xperience Shopping

The idea behind this startup: SaaS-enabled Marketplace

Headquarters: Unknown

Industries: Augmented Reality, Computer Vision, Fashion, Marketplace

Founders: Unknown

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Written by hassan

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