Best Books on Business Pitching

October 21, 2021

If you have ever tried to create the perfect business pitch, you know how hard it can be. You need to get your point across quickly and with efficiency and you need to make an impact on the person who is listening to you. You cannot hope to find the perfect business partner if you cannot deliver the information about your proposed business plans with ease and a sense of excitement. 

Creating the perfect pitch is about more than just explaining what your proposed business is. It requires that you be able to demonstrate that you understand your business space and the needs of the market as well as the plans that you have for your proposed business. A business pitch must create the same passion in your listener as it does in yourself or it will not succeed. Hours of practice cannot make up for a lack of skill in crafting the pitch itself.

If you are ready to find out which books are the best ones to teach you about business pitching, you will need to use this list to help you get started!

Product Comparison Table: Best Books on Business Pitching

TitlePriceRating (Amazon)Best in classBuy
Backable$4.5 starsBest product Amazon
Brag Better$4.0 starsBest value product Amazon
Secrets of a Master Closer$4.5 starsCheapest product Amazon
Captivate$4.5 starsBest for beginners Amazon
Never Split the Difference$4.5 starsBest for small business Amazon

Best Books on Business Pitching

Business pitching is one of the most important skills that you can gain for your startup or product development needs. You need to be sure that you know how to pitch a product or an idea with authority and attention to detail if your goals in seeking backing for your ideas are to succeed.

Backable: The Surprising Truth Behind What Makes People Take a Chance on You

Product summary: If you want to learn all about how to get the backing that you have always dreamed of for your ideas or your business, you need to read this book. You will be given access to the skills that the author has used to raise millions in many different industries. Through asking yourself what your listener is most interested in and seeking to show the value that you can bring to their personal needs, you can enjoy great success in the business pitching arena.

This is a really excellent book that can be used to help you develop the pitching skills required to succeed even when presented with the most skeptical parties.

Advantages

  • Easy to read
  • Relatable style
  • Expert advice delivered in simple terms
  • Skills for startups as well as fundraising efforts

Disadvantages

  • Not targeted much at corporate needs
  • Can be a bit casual for some readers

Verdict

This is a really excellent book that will offer you the selection of information that you need to help you get really good at pitching for all kinds of needs. You will learn the things that you need to know to succeed in all aspects of business pitching from this book and at a great value.

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Brag Better: Master the Art of Fearless Self-Promotion

Product summary: This is the perfect book at a great price that will offer up all the information that you need to sell yourself to potential business partners as well as investors and customers. You can also use this book to help you grow in your confidence in promoting your own skills, which is an essential part of the process of selling products and a company that you might have created.

There is no way that you can sell a product or a business if you cannot sell yourself. You will find that you need to be able to speak with authority about yourself as well as your business or your ideas and this book will teach you to do just that. 

Advantages

  • Skills for self-promotion with skill
  • Relatable and easy to read
  • Learn the right key phrases and words to make an impact
  • Learn ways to sell your own brand

Disadvantages

  • Targeted more at women than men
  • A bit simple for some readers

Verdict

This is a really excellent book that will offer you the chance to learn how to talk about yourself with ease. These skills will help you to be able to sell products and services along with yourself. Developing the ability to discuss your personal brand and your own personal goals can help sell any other item that you wish to market.

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Secrets of a Master Closer: A Simpler, Easier, and Faster Way to Sell Anything to Anyone, Anytime, Anywhere: (Sales Book, Sales Training, Telemarketing, … Techniques, Sales Tips, Sales Management) 

Product summary: Selling your ideas or your business is easy if you understand how to close the deal. Pitching is not enough without the steps that close the deal and you need to be sure that you can provide the closure for your pitch to succeed. Being able to connect with buyers in an effective way is no different if you are selling ideas than if you are selling a product.

Learning to close a deal is important if you want to succeed at pitching your ideas and products and you will be glad that you grabbed this book to learn these skills.

Advantages

  • Learn to set up and close a deal
  • Learn how to talk about your ideas and products
  • Learn master secrets as well as key language for selling

Disadvantages

  • Might not talk enough about pitching for some
  • Can be a bit short for others

Verdict

This is a really effective read that will give you the skills to close any deal under any circumstances. Being able to demonstrate the value of your ideas and your products with ease is an important skill you will need to close deals.

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Captivate: The Science of Succeeding with People

Product summary: Learn how to be a human hacker and sell your ideas and values to the entire room with ease. You will love being able to make people see the wisdom of your goals and ambitions by speaking to their own personal goals and plans. You will find that being able to talk to anyone will help you to succeed in any goal, even if you are applying for a job instead of pitching a product. 

Succeeding with people is the first step in succeeding with a business. There is nothing that is more effective than being able to talk to anyone about anything and you will need these skills to help promote a product or business idea that you have had.

Advantages

  • Teaches you to talk to anyone
  • Helps you know how to connect with investors and even a boss
  • Helps you learn people’s expressions and mannerisms 
  • Understand how you impact others

Disadvantages

  • Might not be directed at business pitches enough for some people
  • Includes more active learning than some people might prefer

Verdict

This is a really great book that will teach you about yourself as well as others and you will learn to promote your own ideas as well as the benefits of your goals and plans. You will learn self-confidence which is the precondition for success in every venture. You will be glad that you learned how to talk about yourself as well as your ideas and goals each time you need to pitch a business idea.

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Never Split the Difference: Negotiating As If Your Life Depended On It

Product summary: Being able to negotiate is critical in any business. You will want to be sure that you know how to talk about your business and pitch it, but you also need to be able to secure a good deal or a fair partnership for your needs. Negotiations are a critical part of the process of selling yourself and your ideas and you will love getting access to negotiation skills that will serve you well.

Advantages

  • Learn to negotiate
  • Get access to master skills 
  • Learn 9 effective principles you can use for any negotiation
  • Get a competitive edge in any situation

Disadvantages

  • Not business specific in its discussions

Verdict

This is a really valuable book that offers you the chance to learn to negotiate as well as talk about yourself with ease. You will be able to handle any kind of negotiation that you need to engage in when you have finished with this book.

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Getting the Right Pitching and Self-Promotion Skills is Easy

This is a really nice list of books that will help you to gain access to all the skills that you need to succeed in pitching your ideas and products as well as yourself. You will never have to go into a business discussion ill-prepared with these books on your side!

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