Start Pill
In a recent investment round, GO Green, the parent company of GO Sharing, has raised € 50 million. With the investment, GO Sharing, the Dutch scale-up in electric shared transport, will strengthen its proposition in electric shared mopeds and expand its company offerings with e-bikes as well as electric cars. The capital injection will also accelerate the international expansion. In addition to the Netherlands, GO Sharing is already active in Austria and this week the company started with 500 electric mopeds in Antwerp. Germany, the UK and Turkey will be added to the service area over the coming months.
The € 50 million investment is led by investment company Opportunity Partners. The founders of GO Sharing also invest in the company. Existing shareholder Rabo Investments supports the arrival of the new shareholder. With the new capital injection, sustainable growth in the vehicle fleet will be continued and the service network will be expanded. Also, the company increases its focus on smart technology that is of great value to the organization and its users.
GO Sharing will also use the investment to convert its current service into a multimodal shared mobility program. The company’s efforts to expand its offerings with e-bikes and electric cars are in an advanced stage. Sister company GreenMo, which in the previous months acquired a majority stake in the Dutch start-up e-bike to go and took over the Belgian company zZoomer, will support GO Sharing in the expansion. The company already leases more than 10,000 e-bikes in the delivery market.
GO Sharing CEO Raymon Pouwels explains: ‘Users will soon be able to book e-bikes and electric cars in our app, in the same way that they already book shared mopeds now. The e-bikes are a healthy alternative for short trips in the city. The electric cars can be picked up at strategically located hubs in the urban periphery, so that they become part of the journey between cities: an essential element in our mission to turn vehicle ownership in to integrated shared mobility.’
International expansion
GO Sharing is also working out the details of its international expansion, which is now within reach due to the recent investment. As it did in the Netherlands, the scale-up is focusing on cities that wish to reduce carbon emissions while facing problems such as traffic congestion and a shortage of parking spaces.
This week, 500 e-mopeds will be available to the public in the city of Antwerp. Earlier this month, GO Sharing launched its shared mobility service in the Austrian capital of Vienna. In the Netherlands, GO Sharing is the market leader with more than 5,000 electric mopeds operating in 30 regions.
Pouwels adds: ‘GO Sharing believes in a green planet with mobility owned by everyone, shared by everyone. We aspire to change the global attitude towards mobility from personal vehicle ownership to on-demand shared use. We are currently working on entering the German, UK and Turkish markets. The markets where GreenMo already operates successfully.’
