How to Attract the Right Talent to Your Start Up

August 21, 2021

Launching a start up can be a little risky. They can often pass through some very volatile periods, and you need to make sure that you have the right talent on hand to be able to grow the business successfully and seal in its longevity as a company. Here are some of the things you should consider when trying to attract the right talent to your start up.

Decide on the Expertise You Want

With a start up, you might find that you have several pools of talent to choose from. Do you go with graduates, or with industry experts? Both are advantageous, and could bring different things to your company.

Graduates might not have a lot of experience, but they are often eager to learn and are willing to get stuck in and help out. Regardless of the task that you might want to put them on, they will often be happy to dive in. In a start-up, employees might have to work across departments in a way that you don’t see with larger, more established companies. Graduates are often happy to try this business model, especially as it will give them more experience and on-the-job training.

Industry experts with a lot of knowledge might command higher salaries than graduates, but their skill also cannot be denied. They might have a deeper understanding of the industry than even you do, allowing you to avoid some of the common pitfalls that you might face, and they could also have valuable connections for you to pull on. Who will be the better option? That is something that you will have to decide!

Reward Your Employees Well

Working at a start up often means long hours and difficult tasks. You need to make sure that your employees are treated well, and that they are aware of how much you appreciate them. One way to do this is with a good benefits package on top of their paycheque.

By using an employee benefit platforms through, you will be able to put together a good collection of incentives that your employees can take advantage of. These cover anything from travel discounts to flexible working, and it can help your employees deal with some of the pressures that they might experience while working for you. Though this might be a simple option, it can be a very effective way of managing employee morale.

Be Clear in Expectations

When you write your job adverts and interview candidates, you need to be clear in what your expectations are for them as a candidate. A role in a start-up, as mentioned above, can be incredibly varied, and a potential hire needs to be prepared for the reality that they might not be working exclusively in the role that they were hired for.

You, as the business owner, need to make sure that they fully understand this. It can be a massive drain on time and resources if you hire someone promising only to have them leave the role because it is not what they envisioned. The more honest and open you can be about what the working culture of your office is like, the more likely that you will be able to find just the right candidate you need.

Attracting and hiring the right talent for your start up can be very difficult. You need to make sure that you are always searching for the right talent to work in your company, but you also need to make sure that you are providing a good working environment for them too.

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