(Lebanon) Kaysar Daou: We create and visualize ideas that engage, educate, and entertain the world through comprehensive and effective approaches

July 12, 2023

Leoceros is a multi-disciplinary creative agency located in Lebanon & Australia, and operating worldwide.

We create and visualize ideas that engage, educate, and entertain the world through comprehensive and effective approaches, whilst inspiring our team with a culture of creativity and continuous challenge.

Simply, we believe that digital transformations are the key to a successful business and we deliver solutions with excellence, innovation and care.

With more than 10 years of local and international experience in the NGO field, we put the power of technology to work for humanity by providing non-profit organizations with the digital tools they need to effectively implement their projects.

Our services include graphic design, WordPress websites development, production and digital marketing.

Our vision is to be pioneers in the digital field by reaching exceptional levels of innovation and professionalism in the industry.

Our mission is to partner with clients for their success and satisfaction by executing tailored and creative digital solutions.

Tell us about yourself?

I’m Kaysar Daou, a passionate Graphic Designer, Illustrator, Concept Artist, Animator, Video Editor, and Visual Compositor based in Lebanon. I wear multiple hats in the creative realm, and I’m also the Co-Founder & Creative Director of Leoceros, a dynamic and multi-disciplinary creative agency.

My journey into this line of work has been nothing short of thrilling. I have always been captivated by the power of visual storytelling and its ability to communicate ideas across different mediums. Witnessing the transformative impact of art and design on businesses and organizations, I knew this was my calling.

I specialize in collaborating with a diverse range of clients, including corporates, NGOs, and SMEs, to enhance their digital presence and bring their visions to life. It’s a fulfilling experience to work on projects that make a positive impact in the world.

Throughout my career, I’ve had the incredible opportunity to breathe life into numerous successful projects for esteemed regional and international NGOs, corporations, and small businesses. It’s been an exhilarating journey, collaborating with reputable organizations and witnessing the impact of our work.

Beyond designing, I’ve developed a strong enthusiasm for digital marketing and SEO optimization. I firmly believe that combining creativity with effective marketing strategies can truly elevate brands and make a lasting impression on audiences.

If you could go back in time a year or two, what piece of advice would you give yourself?

My advise to myself would be to prioritize self-care as well as maintain a healthy work-life balance. As a creative professional, it’s easy to become overwhelmed by the multitude of projects and deadlines, often disregarding personal well-being.

I would remind myself to take pauses, partake in creative outlets, and draw boundaries between my personal and professional lives. Avoiding burnout is essential, as is cultivating a workflow that supports both productivity and rest.

Also, I would emphasize the importance of building a strong support network, both personally and professionally. It is vital to surround oneself with like-minded peers and mentors who can provide guidance, motivation, and critique.

Lastly, I would remind myself to celebrate every achievement, big or small, and to never lose sight of the passion and drive that led me to this career path.

What problem does your business solve?

Digital transformations are essential for the success of any entity, and we strive to deliver these solutions with excellence, innovation, and care. Our goal is to create ideas that engage, educate, and entertain the world through comprehensive and practical approaches.

We prioritize using technology for the greater good.

What is the inspiration behind your business?

The inspiration behind Leoceros stems from a combination of factors, including the Covid-19 pandemic and our collective desire to create a positive impact on the community. During the period of isolation brought on by the pandemic, we realized the potential of utilizing our skills and experience in the NGO field to contribute to the greater good.

As a group of like-minded creative individuals, we came together and saw an opportunity to leverage our expertise in digital solutions to address the challenges faced by businesses and non-profit organizations. We recognized the need for effective digital transformations, especially during a time when online presence and communication became vital.

Our goal is not only to satisfy our partners but to make a tangible difference in the community. By providing comprehensive and innovative digital services, we aim to help businesses and non-profit organizations effectively communicate their message, reach their target audience, and achieve their objectives.

What is your magic sauce?

With over a decade of experience in the NGO field, both locally and internationally, we are dedicated to providing non-profit organizations with the digital tools they need to implement their projects effectively. By leveraging the power of the digital world, we can create a meaningful and lasting impact in the world around us.

What is the plan for the next 5 years? What do you want to achieve?

Over the next five years, our vision for Leoceros is to become industry pioneers in the digital field, achieving exceptional levels of innovation and professionalism. Our plan includes expanding our global reach, driving continuous innovation, prioritizing client success, expanding our service offerings, and making a positive social impact.

What is the biggest challenge you’ve faced so far?

One of the biggest challenges we’ve faced so far is adapting to the dynamic and ever-changing nature of the digital industry. As technology continues to evolve rapidly, we must constantly stay ahead of the curve to offer cutting-edge solutions to our clients.

We have had to change course at times to keep up with emerging trends and technologies. This meant investing in continuous learning and skill development to ensure we remain proficient in the latest tools and techniques.

Also, another challenge we’ve encountered is the increasing competition in the digital services market. To stand out and provide value to our clients, we have had to differentiate ourselves by focusing on personalized and creative solutions tailored to each client’s specific needs.

How do people get involved/buy into your vision?       

At Leoceros, we believe in creating a shared vision that inspires and motivates both our team members and our clients.

With over 10 years of local and international experience in the NGO and corporate sectors, we ensure that we deliver quality with exceeded expectations:

– Your satisfaction is our priority and is ensured through fundamental relationships, persistent support, and follow-ups.

– We closely ensure that all executed solutions meet your mission and vision.

– We operate worldwide and remotely.

We welcome individuals, businesses, and non-profit organizations that are passionate about embracing digital transformations to reach their full potential. Whether you’re a start-up looking to establish a strong online presence, an established business seeking innovative digital strategies, or a non-profit organization in need of digital tools to enhance your outreach, we are here to partner with you.

We encourage you to explore our website: www.leoceros.com , learn more about our services, and get in touch to discuss your specific needs. We believe that every partnership starts with open communication, so we look forward to hearing from you and embarking on a transformative digital journey together.

Let’s create impactful digital transformations together!

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